Whether I'm writing about a product or my family, I'm going to be honest. Sure, if it's an item or a company or WHATEVER that I like, I tend to rave about it a little bit. But who doesn't? If you had found a product that you thought was cool, wouldn't you be excited to tell YOUR friends?
To get it out there, yes, they sent me the product for free. And yes, that gets me excited to try it because I'll try just about anything if it's free. But if the product sucks, what would be the point of writing a positive review for it? I look at it this way. If I try out a dishwasher detergent and my plates are still dirty afterward, I'm not going to suggest to my mom that she go out and buy that detergent (if she ever came into this century and got a dishwasher), no matter how much I did or did not pay for it. So I assume that my readers deserve the same respect. If I try a product that I don't like, I'll take the advice that I'm always telling Big Sister E: Just say No, thank you.
Here's the bottom line.
When I read reviews, I want to know if a product is worth my time and money. Therefore, when I write my own I write a thoughtful, honest review using some humor... and cute pictures of my girls (because those make everything better). I want the information I give to readers to help peak their interest in a good find and hopefully aid them in becoming a better consumer.
When it comes to sponsored posts, yes, I've been paid to include a link or two in with the rambling story that I might be telling. Does it change my story? No. Does it change the fact that I'm writing what I want to write? No. Does it put a tiny bit of cash in my pocket at the end of the day? Yep. Simple as that.
Need it more technical-like? Here's the formal one:
This policy is valid from 16 September 2009
This blog is a personal blog written and edited by me. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation.
The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post may not always be identified as paid or sponsored content.
The owner(s) of this blog is not compensated to provide opinion on products, services, websites and various other topics. The views and opinions expressed on this blog are purely the blog owners. If we claim or appear to be experts on a certain topic or product or service area, we will only endorse products or services that we believe, based on our expertise, are worthy of such endorsement. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider.
This blog does not contain any content which might present a conflict of interest.
To get your own policy, go to http://www.disclosurepolicy.org
I use third-party advertising companies to serve ads when you visit this website. These companies may use aggregated information (not including your name, address, email address or telephone number) about your visits to this and other websites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please see: http://www.networkadvertising.