Which is exactly what Arby's is doing now that they have reached the milestone of amassing two million Facebook fans!
That's a whole lot of Facebook fans! Instead of just saying thanks, Arby's is celebrating by launching a new program in honor of each one of their 2,000,000 fans: the Arby’s Fan of the Week.
Each week, Arby's will randomly choose a new fan to receive the coveted title of Fan of the Week and a $25 gift card to Arby's. To enter, fans simply upload a photo of themselves enjoying a meal at their local Arby's to Facebook and wait to see the new winner announced each Friday.
To kick off the new initiative, Arby's has brought back a fan from their past and has crowned Donelle Norblom from Denver, CO as the first Fan of the Week. A celebrity from 1970, Donelle made headlines at age 13 as the two millionth customer at Arby's, making it appropriate that she was asked to become the historic two millionth Facebook fan for the company.
Arby's even put together a cute video (available on their YouTube page) in honor of the momentous occasion, which really brought a smile to my face. I can't imagine how excited Donelle must have been at age 13 to get to be the center of all of that attention simply over wanting a roast beef sandwich!
"Becoming the two millionth Arby's customer in 1970 made me really popular in school that year," said Donelle. "I'm so excited to be able to celebrate this new Facebook milestone with Arby's more than forty years later!"
In addition to the longtime friendship between Arby's and Donelle, Arby's is also rewarding anyone that can prove that they were friends with Donelle in 1970! Friends simply upload a photo of themselves with Donelle from 1970 and they will also receive a $25 Arby's gift certificate.
What are you waiting for? Following Donelle's reign as Fan of the Week it will be your chance to take over this coveted title (not to mention receiving your own $25 gift card to enjoy during your next visit to Arby's)! Head in to your local Arby's and take a photo of yourself enjoying a meal and then upload it to be entered!
Thanks to the generosity of Arby's three people will be on their way to a free lunch as well, because...
Three lucky people will win a $5 gift card to Arby's!
A big thank you to Arby's for providing gift cards for three lucky giveaway winners. The opinions shared are my own and honest and if you really need to see more, click here to see how I roll.